User Experience

Redesigning and introducing major flows in an application for mental support and awareness

Client: 
Razkazhi Mi
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Scope Of Work

Razkazhi Mi is a web platform and mobile application that connects people with mental health experts. The app itself played a key part in going through self-therapy sessions and booking a live video therapy or text therapy with a specialist. The team partnered up with Unicef to bring young people (U18) to the platform and debunk the taboo around mental health issues.

Scope - UX

We were tasked with:

  • Fleshing out the new user personas
  • Running a usability audit on the current mobile application and web platform
  • Conduct research sessions to determine a new Information Architecture and validate it
Razkazhi Mi - Initial stats
Razkazhi Mi - User Persona
Razkazhi Mi - User Flow 01
Razkazhi Mi - User Flow 02

Scope - UI & Prototyping

After we cleared and validated all aspects of the new revamped Information Architecture and flows we went ahead and created:

  • A Design System tying the web platform and mobile app UI styles, components, and patterns
  • All UI layouts of the new and revamped flows
  • A high-fidelity prototype for final validation and handoff
Razkazhi Mi - Design System
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Conclusion & Results

630K

No. of new clients

24.4%

Sales growth

7000

Views on YouTube

3.4pp

Market share increase